advertising regulations exist in order to quizlet


Commercial speech is most accurately defined as: -protection of proceeds against the beneficiary's creditors *Accurate information in the text may not remedy a false headline. C. National Advertising Review Board -survivorship, in contrast to a guaranteed renewable policy, a non cancellable policy The majority concluded that while "citizens may challenge compelled support of private speeech" they "have no First Amendment right not to fund government speech." Nor were there limits on the words a brewer could use to describe these products. A. a commercial is rejected at the storyboard stage. This is an example of: Does the FTC regulate all advertising? it is basically when articles or tv programs are sponsored by companies or products or service (like how American Idol judges always drank from coke bottle or snapple bottles). Using Web(1) An advertisement shall not utilize or describe nonguaranteed elements in a manner that is misleading or has the capacity or tendency to mislead. Voluntary compliance: C. Federal Trade Commission. B. In 2004 the U.S. Court of Appeals for the 10th Circuit upheld the National Do not Call Registry in Mainstream Marketing Services, Inc. v. Federal Trade Commission. D. a commercial is approved at the storyboard stage but then is rejected after it is produced. The high court has granted states fairly extensive authority to regulate advertising for professional services by individuals like doctors, lawyers, dentists and others. Marketing Orders are a binding regulation for the entire industry in the specified geographical area, once it is approved by the producers and the Secretary of Agriculture. -beneficiary, replacement regulation is designed to protect -agents commission rate B. if the ad does not provide sufficient information to the consumers so as to make an informed decision. Central Hudson Test WebAn orgnaization established and funded by businesses that operate primarily at the local level to monitor activities of companies andp promote fair advertising and selling Sometimes the owner of the medium thinks the product that is being advertised is offensive, like NC-17 or adult movies, or condoms. There has also been a rapid increase in lawsuits brought by advertisers against one another under Section 43(a) of the Lanham Act. C. broadcasters are required to provide time for opposing viewpoints on important issues. The FTC does not attempt to scrutinize every advertisement that is published or broadcast. -Interstate commerce - anything that involves commerce between 2 states In most cases they probably will not go to that expense. C. The division of Marketing Practices B.

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